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Feed Content Specifications
Microsoft Start supports Articles, Galleries, and Video. Microsoft Start only supports HTTPS feed sources. Using TLS/SSL is highly recommended. Links containing usernames or passwords in the resource or parameters will be rejected. IP whitelisting is not supported and Microsoft Start cannot provide static IPs. Articles…
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Feed Item Requirements
Item requirements apply to all markets and all publishers, but certain markets or business cases may require additional fields. Contact us at PartnerHubSupport@microsoft.com if you have additional feed item requirements. All feed items are required to have a Unique ID, Title, and Publish Date, but other fields may be…
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Using the Feed Evaluation Tool
The Microsoft Feed Evaluation Tool helps you check that your content complies with the Feed Content Specifications. Copy the link to your feed and navigate to https://feeds.msn.com/evaluation to get started. Feed Configuration The Feed Evaluation Tool will download your feed source to analyze it. Feed Configuration Fields…
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Metadata by Item Type
All feed items must contain a Unique ID, Title, Published Date, and the specified content in order to be ingested. Different types of feed items have additional metadata requirements. Articles An article must have a unique id, title, publish date and body. All other metadata is optional. Slideshows The Slideshow must have…
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Inline Content
Inline content can be displayed on Microsoft Start via HTML or Media RSS. Images Image Placement If you add an image to the article's HTML body using <img> or <figure> tags, it automatically preserves its location within the body. Otherwise, if you use <media:content>, your image might be placed at a location automatically…
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HTML
HTML can be used to specify the body field of an article or the slide image description field in a slideshow. It is not allowed in any other field. There are few general guidelines to keep in mind when using HTML: Microsoft Ingestion Services will always remove disallowed tags. The tag contents and children might be…
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Media RSS
Media RSS can be used in both RSS and ATOM feeds to display media content like images and video. <media:content> This tag is used for embedding images and videos in articles. This tag cannot be combined with HTML elements so it must be specified at the item’s root level. Media RSS tags must be specified as immediate…
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Sending Instructions
Sending Instructions and Additional Metadata in the Feed Depending on your deal with Microsoft, you may have the ability to integrate with an external Ad Manager. To do so, the video metadata must be amended with additional metadata, adProviderAssetRegistrationId, which specifies the video asset Id identified by Ad…
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Image Licensors
Microsoft Start recommends providing an image even if you don’t have syndication rights. Image syndication rights default to true (1) with the assumption that most publishers have syndication rights for their images. If you don’t have image syndication rights and you license images from any of the image providers listed…
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Geographic Markets
Microsoft Start Partners will have their content published in the market for which they signed the contract, with the exception of Canada. Canadian partners can choose to publish their content in both the English and French markets.